I just realized I haven't posted any of the preliminary work I did for the last project. These two pieces were style tests I did and sent off to New Holland to show them a couple of different methods I was playing around with. They (obviously) picked the top one.
9X12
Watercolor on watercolor paper
8X10
Brown pencil on paper and Photoshop color/textures
Cheers,
K
5/22/11
5/6/11
Hatter Days
I can finally do a little show and tell for the work I did at New Holland Brewing. I illustrated 4 Mad Hatters to go along with 4 seasonal beers based off of the Mad Hatter IPA from New Holland.
All of the illustrations were painted in watercolor and then my art director and graphic designer added the text and some age to the label. I'm really happy with how they came out and can't wait to see them on the actual bottles.
New Holland is only brewing one big batch of each of these beers so I'm not sure what the availability of the beer will be. You might have to talk to your local liquor store into ordering some of these. I believe they'll be out at 22oz bottles first.
On June 11th I'll be attending Hatter Days: Mad Hatter Birthday Bash at the New Holland Pub in Holland, MI. I'll be signing posters and doing a little sketching from 8-10 PM and then hanging around afterward to try out the beer.
More info can be found here: http://newhollandbrew.com/blog/featured/mad-hatter-birthday-bash/
Cheers,
Kyle
All of the illustrations were painted in watercolor and then my art director and graphic designer added the text and some age to the label. I'm really happy with how they came out and can't wait to see them on the actual bottles.
New Holland is only brewing one big batch of each of these beers so I'm not sure what the availability of the beer will be. You might have to talk to your local liquor store into ordering some of these. I believe they'll be out at 22oz bottles first.
On June 11th I'll be attending Hatter Days: Mad Hatter Birthday Bash at the New Holland Pub in Holland, MI. I'll be signing posters and doing a little sketching from 8-10 PM and then hanging around afterward to try out the beer.
Cheers,
Kyle
Labels:
Hatter Days,
Holland MI,
Mad Hatter IPA,
New Holland Brewing
5/4/11
5/2/11
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